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Done right, Inbound Marketing focuses on attracting customers to your brand by providing relevant and helpful content that is discoverable at exactly the right time in their buying journey. A value-exchange occurs where the customer is willing to make themselves known to you in return for helpful content and resources - the beginning of a relationship that can be nurtured towards purchase (and beyond).
At Engaging Partners, our Inbound methodology always begins with a strategic process of developing marketing personas. Then, depending on your goals and budget, we'll develop an Inbound programme that may combine a range of services: